Education
What do SHOP, ROKU, PINS, and SQ all have in common?
How to Spot Best of Breed Companies A streamer, a social media platform, a small business eCommerce solution, and a digital wallet walk into a
February 21, 2021
Education
Knowledge is power
Earnings Trading Strategies & Tutorials
Earnings Trading Strategies: Menu Tutorials: Reading the LikeFolio Earnings Sheet (DEMO)Trade Entry/Exit: Get the Best Price by “Working” Your Orders Bullish Strategies: Sell Puts UnderBuy
December 29, 2020
December 29, 2020
Education
A Day In The Life: LikeFolio Intern
The following post was written by Jake Ballard upon completion of his LikeFolio internship in the summer of 2020. Read about the ins and outs
August 17, 2020
Education
High Probability Bearish Spread — Bearish Strategy For Earnings Trading
High Probability Bearish Spread A great strategy when you’re “slightly bearish” and want to make money even if you’re wrong a little bit.
October 9, 2019
Education
Very Bearish Spread — Bearish Strategy For Earnings Trading
Very Bearish Spread This strategy is more aggressive than the Bearish Coin Flip, but less aggressive than OTM Put Options. Requires the stock to move
October 9, 2019
Education
Coin Flip Bearish — Bearish Strategy For Earnings Trading
Coin Flip Bearish Super simple options spread – make money if the stock goes down, lose money if it goes up. Risk about the same
October 9, 2019
Education
Sell Calls Over — Bearish Strategy For Earnings Trading
Sell Calls Over https://vimeo.com/495529379/dd3da4f2de A great strategy to generate income on stocks you are comfortable short selling if they move to higher prices. Bearish, but
October 9, 2019
Education
Buy OTM Puts — Bearish Strategy For Earnings Trading
Buy OTM Puts Swing for the fences with this high-risk, high reward strategy. Perfect for trades you think could tank if they miss, but that
October 9, 2019
Education
Short The Stock — Bearish Strategy For Earnings Trading
Short The Stock — Bearish Strategy for Earnings Trading https://vimeo.com/495528854/3742dc508f The simplest bearish strategy. Used mostly when one of the following is true: Options are
October 9, 2019
Education
Very Bullish Spread — Bullish Strategy For Earnings Trading
Very Bullish Spread This strategy is more aggressive than the Bullish Coin Flip, but less aggressive than OTM Call Options. Requires the stock to move
October 9, 2019
Education
High Probability Bullish Spread — Bullish Strategy For Earnings Trading
High Probability Bullish Spread https://vimeo.com/495529371/43a8a1fcdc A great strategy when you’re “slightly bullish” and want to make money even if you’re wrong a little bit.
October 9, 2019
Education
Buy OTM Calls — Bullish Strategy For Earnings Trading
Buy OTM Calls Swing for the fences with this high-risk, high reward strategy. Perfect for trades you think could be a home run if they
October 9, 2019
Education
Sell Puts Under — Bullish Strategy For Earnings Trading
Sell Puts Under https://vimeo.com/495529405/22b17062e1 A great strategy to generate income on stocks you are comfortable owning if they move to lower prices. Bullish, but usually
October 9, 2019
Education
Coin Flip Bullish — Bullish Strategy For Earnings Trading
Coin Flip Bullish Super simple options spread – make money if the stock goes up, lose money if it goes down. Risk about the same
October 9, 2019
Education
Buy The Stock — Bullish Strategy For Earnings Trading
Buy The Stock https://vimeo.com/497762811/c85b03121f The simplest bullish strategy. Used mostly when one of the following is true: Options are not liquid enough to trade The
October 9, 2019
Education
Is Crypto Entering The Slope Of Enlightenment?
“You know it’s time to sell when shoeshine boys give you stock tips. This bull market is over.” That was the thinking of Joe Kennedy
July 25, 2019
Education
What is your MISSION as an investor?
Defining your MISSION The below email was sent to all LikeFolio Letter subscribers. It’s a free subscription… just put in your email address in the
July 9, 2019
Education
AAPL Earnings Preview
AAPL reports earnings tonight after the bell, and that has all eyes on LikeFolio Earnings Prediction data. That’s because our bearish call on AAPL at
January 29, 2019
Education
LikeFolio Q4 Earnings Season Preview
Earnings Season is upon us! Last quarter was good and the first Sunday Earnings Sheet of the quarter will go out this Sunday. Here’s a
January 11, 2019
Education
Q3 Earnings Wrap Up — Profits & Key Takeaways
The AAPL call heard round the world is getting most of the attention right now. While it was a truly incredible trade, and shows the
December 26, 2018
Education
Is a slowdown coming in Adobe’s subscription growth?
When we look at Adobe’s consumer purchase intent (PI) mentions in the LikeFolio research dashboard, something really interesting pops out: Here are the key takeaways
December 12, 2018
Education
Projecting Company Seasonality
Projecting company seasonality midway through the busy season can give us significant insight into how well the company is performing during its most important time
December 8, 2018
Education
Trajectory of Company Seasonality
Company Seasonality is a very important factor to keep in mind while researching the revenues of a company. Canada Goose makes expensive, high-quality coats that perform
November 29, 2018
Education
Company Seasonality
Company seasonality means that the company’s revenues naturally fluctuate based on the time of year. Canada Goose is a perfect example of company seasonality. They
November 24, 2018
How SOCIAL DATA Predicted Today’s Big Stock Winner
Nordstrom is the biggest gainer in the S&P 500 today — here’s how LikeFolio data predicted the move.
August 17, 2018
How Social Data Predicted Walmart’s Earnings Beat
Here’s what LikeFolio data was showing heading into the Walmart earnings report that sent the stock 10% higher.
August 16, 2018
Stock Sentiment Analysis vs Consumer Sentiment Analysis
Stock sentiment analysis and consumer sentiment analysis are relatively new fields, especially when viewed through the lens of social media data. Before reading you may
July 26, 2018
Divergence Opportunities
When social-data and stock price are moving sharply in opposite directions, we call that divergence. It’s a signal to us that Wall St is could
July 22, 2018
Developing an investing and trading strategy that works FOR YOU
Now that we understand how the stock market works, what makes a good stock, and what you’ll need to get started investing….it’s time to get
January 2, 2018
What you’ll need to get started investing & trading
Now that you’ve learned how the stock market works and what makes a good stock, you’re ready to get started towards being able to invest
January 2, 2018
What Makes a Good Stock?
In the last lesson we explained a little bit about how the stock market works, and gave an example of a good stock that was
January 1, 2018
How The Stock Market Works
If you’re new to investing, the stock market can seem really complex and be very intimidating. Fortunately, it only takes a little bit of learning
January 1, 2018
Social Data Scoring and Methodology
SCORING VOLUME data is a Score from 0 up. The higher the score, the more tweets were counted in that data series. Volume is the
October 5, 2016
LikeFolio Data Series Descriptions
Consumer Social Data Consumer Buzz — Scores the number of times a brand/product owned by a publicly traded company is mentioned on Twitter in any
October 5, 2016
How LikeFolio Works
Incredible Brand Mapping We have an amazing database of brands and products which tie back to the public companies that own them. Example: We know
October 3, 2016
Investor Sentiment
LikeFolio tracks cashtag mentions of almost every publicly traded company. This is in addition to our primary focus of tracking consumer mentions of the brands
September 29, 2016
How to profit from the death of a trend
We’ve been asked several times how we use social data in our investing and trading decisions. So, we put together a little five-part series that
April 20, 2015
Consumer Spend (Purchase Intent Mentions)
What is a Purchase Intent Mention? When someone says something on social media that leads us to conclude they either 1) intend to buy a
February 1, 2015
Consumer Buzz
When we talk about Consumer Buzz, we are talking about the total number of qualified mentions of the brands/products that a company makes in a
February 1, 2015
Consumer Happiness
When we talk about Consumer Happiness, or “social sentiment”, we are talking about mentions of brands that contain words or phrases that are either positive
February 1, 2015
