When market volatility strikes, I always like to check in on LikeFolio’s macro trends. They help me quickly get a sense of where the consumer’s mind is at. Right now it’s pretty clear that economically speaking, the consumer is very worried about the availability and price of goods:
Huge increases in negative economic chatter like this are a barometer of consumer confidence – often leading the official indices by several months. If that holds true this time, we could be in for tough sledding, as worried consumers tend to spend less, which can have a domino effect across every industry from marketing to manufacturing. Let’s keep an eye on these important trends going forward.