As a whole, Pizza delivery mentions have normalized (-31% YoY) as consumers return to pre-pandemic habits. However, our data suggests that Domino's may be best positioned in the Pizza delivery segment. Here's why we're optimistic about the company's growth prospects, long-term:
DPZ is extending its market share lead vs. peers.
The company currently holds around 47% of Pizza demand mentions. A year ago, this number was just about 45%. A small change, but positive for Domino's. Even with rising competition, the company is extending its dominance.
DPZ is showing strength in segments with higher margins, like carryout
Domino's carryout mentions have increased by +40% vs. 2019 and holding flat vs. 2020 levels.