About LikeFolio
We capture the voice of the consumer for investors who know that listening can make all the difference.
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Start receiving our weekly newsletter and stay on top of the action.We Use Social-Data to Understand Consumer Behavior on Main Street Before It Becomes News On Wall Street
LikeFolio discovers and analyzes shifts in consumer behavior by scanning social media for mentions of the brands and products owned by publicly traded companies. We have developed a proprietary brand mapping database that allows us to see every mention of every brand/product owned by publicly traded (and some privately held) companies. We then analyze and enrich that data in order to find trends and shifts in the marketplace that may be interesting to investors or corporate stakeholders.
Founded by Brothers in Search of a Smarter Way To Trade
LikeFolio is the brainchild of serial entrepreneurs and brothers, Andy and Landon Swan. We didn’t set out to become a leader in tracking consumer behavior around brands through social media. But when you discover something this unique and so applicable to the market, you don’t walk away.
LikeFolio isn’t something we “believe in” – we know our data is accurate, and we have the proof to back it up. It’s why we’re so confident in the promises we make to our select industry clients who recognize the value LikeFolio delivers.
Bob Johnson
@DareDevilDad
bought some ugly yet comfy & functional skechers for work and my first patient today was raving about them so i feel pretty good
Sasha Davies
@NobodeezLadee
Got tired of putting boots to work so I bought sketchers and they best work shoes I’ve bought
Stephano Roha
@HooHaaRoha
I just bought my first pair of @SKECHERUSA… some of the most comfortable sneaks I’ve ever had
LeShaun Emil Taylor
@GetInGetGone
Wore my new Skechers to go shopping this morning… LOVE THEM! Don’t think I’ve ever owned a comfier pair of shoes!
How LikeFolio Discovers Shifts in Consumer Behaviors
Imagine if you could “listen in” on millions of conversations that real consumers were having about the brands and products owned by publicly traded companies. The products they like, the brands they hate…and most importantly, what companies they are spending money with. That would be pretty powerful information, right? That’s exactly what LikeFolio does.
We’ve developed a powerful algorithm, and through a direct partnership with Twitter, we identify when consumers are buying more (or less) from companies, which products are hits, and which are flops. We then identify shifts in those consumer trends on Main Street, before they become news on Wall Street and impact the stock price.
It’s like seeing what’s going on in real-time while the rest of the world waits for the report. Amazing!
Latest Insights
